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A blog for the band - a modern neccesity

by Joel Falconer

Today, having a blog for your band has become something of a necessity. There are many reasons for this; increasing search engine visibility, providing a means of entry for potential loyal listeners, giving fans an option for consistent and reliable news delivery in a cynical age where they might not be so willing to give up an email address - the list goes on.

Not only does a blog provide so many benefits that it’d be crazy not to use one, they have matured to the point where it is expected by the audience that you run some kind of blog, even if you only use that blog for brief and basic announcements.

A blog can be incredibly simple or scarily complex; in this Musician’s Notebook series, we’ll look at how and why you need to set one up for your band, and how to make some noise and get attention.


Posted in Musician's Marketing, Technology on July 25th, 2007

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One Response to “A blog for the band - a modern neccesity”

  1. Musician’s Notebook » Blog Archive » Band Blogging: Keep Comment Threads Active Says:
    November 23rd, 2007 at 8:58 am

    […] Blogging: Keep Comment Threads Active by Joel Falconer It’s been quite a while since we last discussed the topic of band blogging. We’ve talked about the software you should use to set up your blog and how to plan for […]

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About Musician’s Notebook

Do you know which essential questions to ask yourself when starting a band? What is your strategy for reaching an audience? Which tactics are you using to promote? Can you answer in 4 seconds or less what the strongest theme of your music is? Most musicians answer these questions with a shrug and glazed-over eyes, but they're just a few of the things a musician must know to create exposure and audience. Read Musician's Notebook with Joel Falconer and discover how to make your music sharp, focused and successful.

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