The year was 1963. President John F. Kennedy had been assassinated. Rock-n-Roll needed someone to seriously scratch a saddened and lackluster itch. With that in mind, The Rock Relic presents …
The Rock Revolution Pt. 9 THE INVASION BEGINS!!
By mid-1963, while Rock America was teetering on the brink of superblahdom, the new British groups were picking up steam (and extra bookings) at places like the Star Club and Kaiserkeller in Germany and, of course, the famous Cavern Club in Liverpool. Their records were becoming as big as their live performances.
While the blues sets in London (Animals, Pretty Things, Rolling Stones, Pirates) were pretty independent and comfortable playing the clubs ala stateside blues artists, the rock-n-roll groups were honing their acts, readying for the next big step in the rock process … The Invasion Of America!
THE BIRTH OF MODERN ROCK BEGINS HERE … The day the Beatles landed at New York’s La Guardia Airport signalled the exact birthdate of today’s rock:
Friday, February 7, 1964, 1 PM
Before that moment, our music was pretty much just glossy, post-Presley pop and light, tinny soul. We’d just lost our President to an assassin’s bullet three months earlier.
But when Pan American Flight 101 landed and the four Lads from Liverpool descended those steps from the plane, they brought the needed shot-in-the-arm that our music — our world — needed!
Two nights later, on CBS Television, Ed Sullivan introduced The Beatles to America. Now, for those who think their appearance was such a terrible influence, consider this: While the “really big shew” was on (from 7 to 8 PM EST), not even one major teenage crime was reported anywhere in this country!
Before long, other acts crossed the drink in an Invasion of sound and attitude that signalled a total rebirth of rock-n-roll! Future performers started taking notice, and established American acts started scrapping their sheet music for something more upbeat to keep up with this new wave of good vibrations!
AND DID WE EVER RESPOND TO THIS FOREIGN ATTACK!
Of course, every kid in America wanted a part of the action that was unfolding! While groups like The Searchers, The Kinks and The Dave Clark Five started appearing on our television screens, many statesiders started forming groups that copied these performers as closely as possible.
The first, and most popular, group to actually succeed was The Beau Brummels. By mid-year — toward the tail-end of the initial Invasion — the blues groups (Stones, Yardbirds, etc.) made their appearance, adding to an explosive mix of sound, sight, action and emotion.
New stateside groups drowned out the solo artists, and, soon, youngsters with names like Bruce Springsteen, Tom Petty and Bob Seger were influenced to take up the rock banner themselves.
While the Beatles are readin’, lemme sneak in here (q-u-i-e-t-l-y!) and give ya a quick peek at why these (and other) groups hit so big in America: First, the acts were simple in their set-ups. No big “pyros,” giant orchestras, turntables and DJs; just guitars, drumkit and (often) piano. Thus, it was easier for the individual personalities to shine through.
Secondly, they knew how to attack a song. They had the confidence to start it strongly, rather than just strum a few notes and hope the other blokes would feel their way into it.
There were exceptions, as in ‘Til The End of The Day by the Kinks and Gonna Make You by the Troggs. But these openers were done as a parody. The kids needed acts that were confident of themselves.
Thirdly, they had harmony. No individual “hogged the mic” all the time. The other instrumentalists would add their tenor voices to the fills, and gave the whole performance more body.
No one did this better than The Searchers. In fact, other folk-rock groups like The Nightcrawlers, The Critters and, of course, The Byrds, picked up on this and capitalized like wildfire!
Another factor was stage presence. Did ya ever notice how many of the “minor” groups just played and stared around like “Duh, whadda I do NOW?” You had to “liven it up” a bit … give it some substance!
There were a few other reasons that we’ll get into as we progress into the next chapter … so stay tuned …
QUIZTIME: After 1965, the original Kinks (Ray Davies and his brother Dave, Pete Quaife and Mick Avory) disappeared from American tours. Why??
Now, we’ll get back to the Revolution in just a few clicks. Until then, remember: Keep your eyes on the skies, your feet on the ground, your heart with the music … and I’ll see ya on the flip side …